Branding is far more than having a company website or a logo, branding is essentially how you would like the public (or more specifically, your target audience) to perceive you. Whether you want to be recognised as that company that sells value for money goods, or high end quality products, or stylish contemporary designs, or a one-stop…
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Our human brains are wired in such a way that when it comes to things we want vs things we need… there is a part of our brain that sometimes don’t make much sense, and we unfortunately find hard to control. The thing is however, marketers are aware of that part of our brains… and…
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If you’re reading this, you are probably curious as to who I am, what I am doing here, and why is there so much content on different areas of interest on this page?! What is going on here?? Believe me, if I could, I would choose a niche and roll with it. However, my marketing…
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Our little family went on a holiday recently to Japan, so expect a series of posts here with stories from some of the highlights from our trip! I will start this series with quite possibly the most exciting highlight… because… ONLY IN JAPAN. Lol. Where else can you drive a custom built go-kart ON THE…
Read MoreAfter being married for over 10 years, it is hard to keep the romance going especially when life is always so busy and work/kids consume so much of our time. This is why hubby and I make sure we make time to go on regular date nights. On average, I would say we make it…
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If you work in the food service, retail & distribution and hospitality industry – whether as a cafe / restaurant owner, or a chef, or a grocery shop owner or working for a large national food distribution company, or a barista, or a caterer, or anything remotely food related – then you will NOT want…
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I must warn you, this post might end up being so badly written due to the fact that I just ate way too many crispy chicken ribs and now suffering from a bad case of food comma! If my kids were asleep, I would be asleep too right now. I am so full, and content,…
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