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Category: Digital Marketing

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Dear 2021, please be good.

January 5, 2021January 5, 2021 Kimberly Peterson

If anyone still reads this blog, Happy New Year ❤ What a year this has been, huh? I find myself constantly coming back to this page, wondering if I should start writing again. I find it almost pointless to write … Continue reading Dear 2021, please be good.

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Help! My brain is useless.

November 22, 2019November 22, 2019 Kimberly Peterson

This morning, I went to an ATM machine to get some cash out to pay my cleaner. I haven’t used my Debit card in a while, because we have been mostly paying for things on our credit card and I … Continue reading Help! My brain is useless.

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The Influence of Mummy Bloggers

September 25, 2018September 25, 2018 Kimberly Peterson

The concept of “mummy bloggers” have gone way past the traditional “mums who blog about their kids and their lives as mums”. In fact, it really amazes me how much CONTENT (e.g. food and/or nutrition, travel tips, home ideas, education, … Continue reading The Influence of Mummy Bloggers

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It’s All About Branding

September 4, 2018 Kimberly Peterson

Branding is far more than having a company website or a logo, branding is essentially how you would like the public (or more specifically, your target audience) to perceive you. Whether you want to be recognised as that company that sells value … Continue reading It’s All About Branding

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Consumerism in this Modern Age

August 17, 2018August 17, 2018 Kimberly Peterson

Our human brains are wired in such a way that when it comes to things we want vs things we need… there is a part of our brain that sometimes don’t make much sense, and we unfortunately find hard to … Continue reading Consumerism in this Modern Age

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Step 1: Content Marketing

August 9, 2018August 15, 2018 Kimberly Peterson

If you’re reading this, you are probably curious as to who I am, what I am doing here, and why is there so much content on different areas of interest on this page?! What is going on here?? Believe me, … Continue reading Step 1: Content Marketing

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